Submitted by jordanmitchell on Mon, 06/23/2008 - 17:17.
Others Online offers
behavior profiling software that helps Web publishers better understand, target
and monetize their audience. Online companies, particularly those with a wide
range of diverse user-generated content, do not have any tools that help them
analyze and segment their users by the interests/affinities they demonstrate
over time. This greatly encumbers revenue generation from online advertising,
both in direct ad sales and through ad networks. We provide them with deep
insights into audience affinities, and allow them to target people instead of
pages.